Stories by MotionAds

October 31, 2024

Why Attribution is Dying in Marketing: Moving Beyond Clicks in 2024

For the past two decades, tools like Google Analytics and Facebook’s Pixel have allowed marketers to track clicks, views, and interactions with remarkable accuracy. However, as we move into 2024, this ability to reliably attribute sales and conversions is becoming increasingly complex.

September 30, 2024

Celebrating Our Amazing Drivers at the Uber Eats Driver Appreciation Events!

At MotionAds, we believe in recognizing the incredible efforts of those who keep our communities moving—our drivers! Recently, we had the pleasure of attending the Uber Eats Driver Appreciation event, and it was nothing short of a celebration.

June 25, 2024

MotionAds Empowers Delivery Drivers, Generates R10 Million in Driver Payouts

We're excited to announce a major milestone at MotionAds: we've reached R10 million in payouts to our delivery drivers. This achievement underscores the success of our innovative advertising model and our commitment to empowering these micro-enterprises. With over 1000 bikes across seven cities, we continue to demonstrate that socially responsible advertising makes a real impact. Join us in celebrating this success and looking forward to more achievements.

July 1, 2022

Shift Your Activations Up a Gear with MotionAds

Announcing MotionAds' new Activation offering. Using our delivery drivers as key activation partners to create novel engagement with consumers, generate a buzz on the streets, and bring greater brand awareness to our clients in an unconventional way.

August 24, 2021

MotionAds Slices Through the “Meh” with their Unmissable Booster Fin

The team at MotionAds is proud to announce yet another industry-first in OOH advertising – Booster Fins.

August 1, 2022

How Bus Ads and Transit Advertising Drive Online Activity

Understanding the Types and Benefits of Transit Ads

August 30, 2021

BusaniMen Gets into High Gear with Hollard’s Big Ads for Small Business, and MotionAds

We spoke with Nkululeko about his thriving business, the challenges he’s overcome, the impact that Hollard’s Big Ads for Small Business and the MotionAds campaigns has had, and what the future looks like for this dynamic entrepreneur

July 28, 2021

Data Reveals How the Latest Level 4 Lockdown Has Affected South Africa’s Takeaway Behaviour

Find out the insights our data reveals on how the lockdown affected food delivery drivers and consumers' takeaway habits in July.

August 30, 2021

SchoolHub Sets the Wheels in Motion in KZN as More Schools Go Cashless

SchoolHub - the innovative app developed with the school shop owner and parent in mind - has ramped up awareness in KwaZulu-Natal (KZN) with Hollard's Big Ads for Small Business, and MotionAds.

August 11, 2021

SlaterCo Haircelerate Accelerates into Fourways

Haircelerate - an ecommerce store that offers products for luxurious hair - overcame many obstacles as a small business. Now, backed by Hollard's Big Ads for Small Business and MotionAds, their message is reaching more people than ever.

September 10, 2021

Journey Leather Hits the Streets in Stellies

Journey Leather - an ecommerce store based in Stellenbosch, South Africa - was part of Hollard's BigAds campaign. Discover how MotionAds took their branding to the street.

July 2, 2021

How Much do Food Delivery Drivers Really Earn in South Africa?

If you've ever wondered how much delivery bike drivers earn in South Africa, here's a run down.

May 20, 2021

The Future of Outdoor Advertising

All ads and marketing activity, regardless of how it is deployed, has one goal: to capture the attention of an onlooker and evoke a desired action.

May 20, 2021

5 Winning Ways for SMEs and Startups in South Africa to Optimise their Advertising Budget

What we can do is give SMEs and entrepreneurs some ideas on how to maximise their advertising budgets effectively.

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