Supabets making every delivery count with their winning customer-driving focused campaign
About Supabets
Supabets has established itself as a frontrunner in South Africa's betting and online gaming industry. Renowned for its diverse offerings and innovative approach, Supabets caters to both seasoned punters and casual players.
What Supabets chose:
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Objective
Being a solely online-opperating company, Supabets relies on customers interacting with the website to drive their online sales system, and while they do have a loyal and active customer base, the objective of this campaign was to increase brand awareness and drive new customers to the website through promotional offerings advertised on our branded top-boxesand in-home flyers that take their branding from the streets right into the homes of thousands of potential new customers.
Problem-Solution Fit
Although Supabets is a top contender in the online betting and gaming scene, the increased fluction of businesses breaking into the online sports and betting space has lead to the need for Supabets to focus on growing their customer base and increasing brand awareness has been top-priority, despite already having a multitude of loyal customers.
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Solution
Our Motion bikes are able to get into the places and in front of eyes where other forms of OOH advertising can’t. Supabets started their campaign with X bikes, driving around South Africa’s busiest cities.
With our stunning branded top-boxes, in-home flyers and an added fridge magnet with every order that get delivered, creating brand awareness has never been this easy or visually appealing.
Results
With a successful first campaign, the team over at Supabets extended their campaign and increased the number of bikes on the road. We also updated the artwork to ensure that this campaign continues to catch the attention of all those who see our bikes.
177 784
flyers hand-delivered
12 month
extension of initial campaign
976 552
branded km covered
50
Bikes for 5 months
Working with Uber Eats in South Africa
Customer Acquisition: Driving Growth through Strategic Campaigns
The Challenge
With competition on the rise, brands struggle to stand out, connect with untapped audiences, and convert attention into new customer growth. With limited advertising space and an oversaturated digital market, businesses need innovative ways to break through the noise and drive customer acquisition.
The Solution
MotionAds Campaigns
MotionAds specializes in delivering high-impact, on-the-go advertising solutions that actively generate new customers for your brand. By leveraging our extensive network of branded delivery vehicles, we create dynamic campaigns that connect you with your target audience where they live, work, and play.
- Hyper-Localized Reach: Target specific neighborhoods and communities with ads tailored to the local audience, ensuring your message hits the right customers at the right time.
- Unmatched Visibility: Increase brand exposure through eye-catching, professionally branded delivery bikes that traverse high-traffic areas.
- Engaging and Memorable: Stand out with bold and creative designs that ensure your brand stays top-of-mind for potential customers.
Key Benefits
- Acquire New Customers Faster
Our campaigns focus on delivering clear, compelling calls-to-action designed to encourage immediate engagement with your brand, whether online or in-store. - Measurable ROI
Track the effectiveness of your campaign through digital integrations and data-driven insights, ensuring every investment directly contributes to customer growth. - Cost-Effective Strategies
Outperform traditional advertising methods by connecting with audiences in an authentic and memorable way—without breaking your budget. - Exclusive Access to Untapped Audiences
Penetrate hard-to-reach areas and demographics, expanding your reach beyond conventional advertising.
Why MotionAds?
Your search for more customers is over. Go with MotionAds for an all-you-can-eat sales feast.
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Get Started
With MotionAds, customer acquisition campaigns are simple, scalable, and guaranteed to deliver results. Partner with us to transform visibility into loyalty.
